Handi Medical Supply, Inc. has named Troy Keach as the new president and CEO effective January 6. Company owner/founder Mary Benhardus said, “I’m delighted to welcome Troy as our new President and CEO. He is an experienced CEO with more than 20 years proven leadership in healthcare organizations. The Handi Medical Supply team and I are confident that Troy has the ability to further advance our organization into the vision of our customers, team members and shareholders.”
Keach has previously led healthcare teams at Minnesota Eye Consultants, Mayo Clinic, Allina Healthcare and Fairview/HealthEast systems.
Keach will succeed Mike Bailey who is relocating to Arizona. Troy says, “I am honored to join the Handi Medical team at an exciting time in the company’s growth and look forward to leveraging the strengths of this organization to best meet the needs of our future customers.”
He will be responsible for all of Handi Medical’s business interests which include operations in the Twin Cities, Coon Rapids and Mankato. He has a proven track record as an innovative management strategist demonstrating success within our complex healthcare markets. Keach’s healthcare and business acumen, integrity, passion for securing customer loyalty, and commitment to building strong teams are important qualities that were considered by the search team.
Keach holds a Bachelor of Science degree and a master’s degree of education and professional Development from the University of Wisconsin, La Crosse.

Bailey leaves Handi after 15 years, seven as CEO. He is leaving the company and relocating from the upper Midwest to Arizona to be closer to family.
“I love this job, I love this company and I am proud of what we’ve accomplished here,” he told HME News, “but I love my family more.”
Bailey, who has been in the home medical equipment industry since 1983 and describes his move as a break but not a retirement. During his years at Handi the company was honored with a Best HME Provider award.
